Business Education Workshop: Marketing

Description

New to marketing or want to level up your strategy with the latest data and trends? Join us for a hands-on, collaborative workshop where you’ll learn marketing strategies to help your business thrive. We'll hear from two subject matter experts on topics important for marketing your business.

Our first presenter, Josh Mangum, will lead the group through a series of guided decision frameworks to determine their business positioning, marketing channel mix, and overall strategy. By the end, you’ll leave with an objective-based marketing plan that you can implement immediately!

Justin Moore will follow that up with diving into SEO/Lead Gen discussion before a hands-on activity mapping out an automated workflow that makes sense for your organization or business. 

Whether you're a beginner, or have experience with marketing, this workshop is designed to meet you where you are, and to help you design and implement a marketing strategy that is unique to your business needs. 

Thank you to our presenting sponsor, Uwharrie Bank.

Meet our Speakers!


Josh Mangum is a fractional CMO, consultant, speaker, and founder of WiT Group, a nationally recognized performance-based marketing agency headquartered in North Carolina. With more than 20 years of experience in marketing and sales leadership, Josh has worked with organizations including Forbes, Hearst, Townsquare Media, and Search Solution Group.


Justin Moore is a creative industry professional with over 20 years of experience in brand development and marketing strategy. As part of the team at Sublmnl, Justin focuses on building brands that tell compelling stories and resonate with their intended audiences. Sublmnl provides strategic and creative services across the full spectrum of brand development, including brand strategy, identity development, website design, content strategy, and digital marketing.